Goliath's triumph
Why America's corporate giants are surprisingly impervious to disruption
Attend any business conference or open any management book and an encounter with some variation of the same message is almost guaranteed: the pace of change in business is accelerating, and no one is safe from disruption. Recent breakthroughs in artificial intelligence (AI) have left many corporate Goliaths nervously anticipating David's sling, and fearing the same fate as Kodak and Blockbuster, two giants felled by the digital revolution.
本篇文章节选自经济o雪人杂志的商业板块,由15个段落组成,并穿插有图表。
每期按顺序学习一个或几个段落(请原谅我的低产[笑哭],相信学习重在积累),分成“文意、词汇、短语、句子、写作”五个部分。
话不多说,开整,看篇:
文 意
本期来看文章标题、副标题和第一段。
标题:巨人的胜利
副标题:为什么美国的巨型企业可以惊人惊讶的幸免于干扰?
第一段:当前商业变化加速,任何人都不能幸免于干扰。最近AI领域取得的突破令很多巨型企业不安。
结合标题、副标题和第一段内容我们可以发现,文章的主题是美国巨型企业面对时代变迁岿然不动的原因,第一段只是作为引子,介绍大背景:面对变革,其他优秀企业都瑟瑟发抖,唯独美国的巨型企业稳坐钓鱼台。
可以预见的是,文章下一段或许会指出美国巨型企业的不一般表现,紧接着会分析原因。
文章后续如何展开,美国企业何以如此优秀?我们下期见。
词 汇
1.Goliath/ɡəˈlaɪəθ/. a person or thing that is very large or powerful 巨人;强大的人(或物).
From Goliath , a giant in the Bible who is killed by the boy David with a stone. 源自《圣经》中被男孩大卫用石子射杀的巨人歌利亚(Goliath)。
In the cutthroat business world, only Goliath-like companies can survive and thrive amidst economic uncertainty.
2. impervious /ɪmˈpɜːrviəs/. If you are impervious to someone's actions, you are not affected or influenced by them. 无动于衷的; 不受影响的。
be impervious to… 不受……影响,对……无动于衷。如:
She seems almost impervious to the criticism from all sides.
In the face of the COVID-19 pandemic, it is crucial that we remain impervious to fear and panic.
3. David's sling
“大卫的弹弓”,也可以理解为“大卫的弹射器”或“大卫的弹弓装置”。它通常指的是一种古老的武器,用于发射石块或箭矢。在圣经中,大卫曾经使用弹弓击败了许多巨人和敌人,因此这种武器也被称为“大卫之石”,并成为了象征着力量和胜利的标志。
短 语
Recent breakthroughs in artificial intelligence (AI) have left many corporate Goliaths nervously anticipating ……
leave sb/sth doing
该短语中,leave是使役动词(causative verb),这种动词用于表示使某事物发生变化或达到某种状态,常表示“使、令、让、帮、叫”等意义,主要有let/have/make/get/leave等。
在这个使役动词引导的短语中,现在分词doing做宾语补足语,可以译为“使……处于……状态之中”。
句 子
该段文字由两个句子组成,学习第一句。
先看翻译:
参加任何商业论坛或者打开任何管理类书籍,你几乎肯定能遇到关于同一个事情的这样或者那样的说法:商业领域的变化速度正在加快,任何人都无法幸免于干扰。
句子拆解:
该句的结构为:Do sth and sth happens. 可以理解为“做……,会发现……”。
该句的主干为:Attend conference and an encounter with a message is guaranteed. 直译为:参加论坛,和信息的遇见会得到保证。
写 作
The pace of change in business is accelerating, and no one is safe from disruption.
…… is accelerating, and no one is safe from…… 意为“……在加速,任何人都无法幸免于……”该句式很棒,可直接套用到写作中。
Business is changing at an accelerating pace, and no one is immune to disruption.
The rapidity of business transformation is accelerating, with no one immune to disruption.
As the world continues to grapple with the COVID-19 pandemic, it is more important than ever for people to be safe from misinformation and conspiracy theories.
The rapid advancement of technology is revolutionizing the way we live, and no industry is immune to disruption.
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